8th June, 2021 | by Celine
As announced earlier this month, Daisy’s curve collection by Katie Yeung is coming to White Lily and guess what? We will have over 20 new curve styles in store! The showcase will be on from the 12th to 26th of June and you’re invited!
Katie Yeung understands different body types and is all about creating comfortable, yet beautiful designs. With their slogan “Break stereotypes, feel confident, be unapologetically you” Daisy Curve embraces body positivity and appeals to women of all sizes.
We are super excited to be showcasing their curve collection and can’t wait for you to be one of the first Australian brides to try!
Say Yes to your Daisy Dress during the Designer Showcase and save 15% off your order!
DAISY BY KATIE YEUNG 2021 TRUNK SHOW
12th – 26th June 2021
15% off all DAISY orders!
11th January, 2021 | by Celine
Inspired by our Real Bride Revolution diversity campaign, we created a styled bridal shoot, which allowed us to showcase our dresses in a diverse and modern way. We finished up on a high and were absolutely stunned by the beautiful outcome.
Real Bride Revolution
So let’s start off with a short recap and talk about what inspired this shoot. The White Lily Real Bride Revolution stands for diversity, self-love, and self-acceptance. Although finding ‘The One’ is mostly perceived as a positive experience, we knew that the bridal industry needed a change! Unfortunately, designers often don’t take all body types into consideration, when taking their stock images or posting to Social Media. Too often we get sent images, that don’t show any sense of diversity, whatsoever. We’re all different. We’re all beautiful. So why not show our beauty in different shapes on Social Media?
Given the above, we wanted to create a concept that showcased the beauty of real women.
Hence, when planning this styled shoot, we approached Tarah, Caitlin, Gill, and Cassandra, who had already experienced the White Lily experience as part of our Real Bride Revolution. Each and every one of these girls was beautiful in their own way, which made this photoshoot so special and added a sense of realness.
We were also beyond excited to be working with Lauren Olivia Photography, who had already created the most magical outcome for our last Gabbinbar Homestead Styled Shoot earlier this year. Lauren’s wedding photography is bright, beautiful, and exactly what we envisioned for our Real Bride Revolution; and she most definitely knocked us off our feet with this one!
To ensure that the colour palette and mood of the shoot would complement the dresses, without distracting from the girls’ beauty, we decided to go for a modern Mediterranean and French Riviera vibe. We envisioned a location with a variety of greens and whites. When we came across Next Door Espresso in Burleigh Heads, Gold Coast, we instantly knew that their café would be the perfect location for our campaign. It was bright, versatile, modern, and everything we had hoped for.
The flowers were provided by Brittany from My Little Flower Shoppe, and combined bright and blush pastels with modern dried florals. Just stunning! We also incorporated a mixture of jewellery from The Bridal Shoppe as well as Xennox Diamonds. Adding different tones of gold and mixing silvers and pearls, created a modern and versatile look.
Everything came together beautifully once all pieces were combined. The set-up of the shoot complemented each other in every possible way. All in all, It was a magical day and we were extremely grateful to work with some of the most beautiful people in our industry.
Venue: Next Door Espresso, Burleigh Heads
Photographer: Lauren Olivia Photography
Videographer: True North Films
Florist: My Little Flower Shoppe
Hair: Bombshell Hair Noosa
MUA: Xsentuate Makeup
Models: Cassandra Allen, Caitlin Robertson, Tarah Elizabeth, Gill Emmanuel
Jewellery: Xennox Diamonds & The Bridal Shoppe
2nd November, 2020 | by Alera
Curvy Brides, We Hear You!
Being a woman means to be unique and we all know that each and every one of us is different. Since we come in all shapes and sizes, we need to make sure that our wedding dresses cater to exactly that, including plus sizes! We celebrate inclusivity and love getting you in your dream dress. Hence, we currently have over 50 samples in store that are a size 16 and above; this includes gowns that go up to size 30.
However, since a lot of bridal designers, don’t showcase versatile bodies within their marketing collaterals, it’s hard to imagine how many plus-size dresses, in fact, exist. So let’s take a closer look at which designers are focusing on plus-size wedding dresses and how they are promoting inclusivity within the bridal industry.
Pronovias x Ashley Graham
Earlier this year, Pronovias launched their Ashley Graham collection. Ashley Graham is a supermodel, entrepreneur, and body activist. She is passionate about making women feel confident, beautiful, and strong in their own skin. In a first-of-its-kind collaboration, Pronovias Chief Artistic Director Alessandra Rinaudo partnered with Ashley. Together, they created a varied collection of stunning bridal designs, suited to all body types. The capsule features improved structure and fits across all sizes, from size 0 to 34. This includes new, built-in shapewear and an integrated, supportive bra. These plus-size wedding dresses guarantee glamour and we promise that you´ll strut down the aisle glowing with confidence. In an interview with Vogue, Ashley says: “I want the Ashley Graham x Pronovias bride to feel bold, brilliant, and beautiful. I want her to be blissfully happy and confident as she embarks on this new chapter in her life.” We are honestly obsessed.
Every Body Every Bride
Another one of our designers, who is doing an amazing job at promoting curve designs, is Stella York. Stella York and the Essense of Australia group launched the ‘Every Body Every Bride‘ range. They believe every bride, regardless of her body shape or size, should experience the joy of finding the designer wedding dress of her dreams. We couldn’t agree more! Which is why we are one of the selected stores in Australia to showcase the EBEB collection; providing brides with a greater selection of sample gowns in sizes 18 – 34. All of these gowns have been created using our new sizing system, which better represents the needs and proportions of the size 18+ bride. Yay!
We Are Here To Help
Too often women walk into our boutique with preconceptions about how they look and what they ‘can and can’t wear.’ It honestly breaks our hearts! Trust us, when we say this: You are going to find ‘The One‘. And we will help you with every step along the way. Our expert Stylists are trained in selecting gowns for varied body shapes and sizes with the goal of making every woman feel fabulous in her dream gown. To make sure that you feel comfortable during your appointment, we always recommend wearing shapewear or nude underwear and a strapless bra. We will be working with you in the change room to assist with achieving the best fit so make sure you are comfortable in your undergarments, at all times.
So, stop worrying about ‘not fitting’. Always remember: You’re perfect and your dream dress is just waiting for you to wear it down the aisle.
14th September, 2020 | by Celine
Let’s talk about wedding dress trends!
Although we all want our bridal gown to be as unique as possible, it is always interesting to see what bridal trends are fashionable at the moment and which wedding dress designs we will see more of in 2021, right?
Living in a world that is constantly evolving, bridal designers are sure to have a few extravagant wedding dress designs up their sleeves for 2021. So, let’s have a look at what wedding dresses are popular for 2021 weddings:
Ever heard of glitter tulle? It’s a thang – and we are kind of loving it! This particular trend definitely requires you to let go of some of the traditional expectations of a bridal gown. Your wedding is a party – and we’re here to dance! This trend is not only super fun but also extremely show-stopping AND photographable. Trust us, we always have way too much fun with these in our boutique!
Sheer – She’s Airy
2021 definitely isn’t the year to be shy. It’s time for you to show off your beauty. Even if that means wearing semi-illusion tulle and other sheer fabrications. Adding a cheeky hot pant underneath your sheer skirt creates a futuristic, yet elegant look, that will sweep everyone off their feet. It’s an unexpected yet modern approach of a bridal gown. Hence, designers are incorporating more of it into their new collections.
Once again, designers are taking it to the max. Whether you are looking at Zavana Couture, Atelier Pronovias, or Nicole Couture, designers are showcasing their beaded dresses left, right, and center. People are craving the luxe feel, enhanced by the weight of the beading. In turn, designers are leaning towards extravagant, beaded appliqués.
Multiple layers, tiered skirts, and a mix of different fabrications; designers aren’t afraid of making the most out of their ball gown creations. Ball gowns aren’t just becoming more popular, in 2021, but they are also bigger than ever. FARRAH and CLOSE by Pronovias are both prime examples of what ball gown heaven looks like.
Mixing Minimal with Opulent
Imagine a fitted gown with puffy sleeves. Super playful, yet extremely elegant. Adding a fun element to your fitted gown doesn’t only add that extra something, but it also elevates your look. It creates something that is so unique, people will remember for a long time.
Who doesn’t love flowers? We know it, you know it, designers know it. Floral appliqués have been and remain to be a front runner in the bridal gown industry. However, 2021 is going to show a few different ways of incorporating floral appliqués. Tattoo lace, as well as embroidered tulle, seem to be on the rise, creating stunning flower-field-inspired looks.
Long story short, 2021 is a year of innovation and extravagant designs, and we can’t wait to see our Brisbane brides rock their dresses on their wedding day.
3rd August, 2020 | by Celine
The time has come, White Lily is welcoming a new range of beautiful dresses from one of our all-time favourite designers, Zavana Couture, from the 15th to the 31st of August.
Zavana Couture has opened many doors for the bride who loves a little touch of decadence and a whole lot of style. The beautifully beaded and hand-constructed dresses are far away from ordinary and represent elegance, glamour, and exclusive style. The intricate details and embellishments are designed to make a statement and leave an impact on all those who behold them.
We are beyond excited to be welcoming these new stunning wedding gowns to our store. We would love to invite you to try them on and find The One for you. Receive 15% off Zavana Couture orders during the Showcase and celebrate the collection with us in the boutique!
Book your Bridal Appointment for the Zavana Couture Trunk Show now to find your dream couture dress!
ZAVANA COUTURE AUGUST 2020 TRUNK SHOW
15th November, 2019 | by Alera
The newest collection to grace the White Lily racks is one for the free-spirited and the dreamers at heart. A purely bohemian brand that evokes a sense of whimsy and romance – perfect for the relaxed brides of Queensland. Introducing All Who Wander.
Exclusive to White Lily Couture here in Brisbane, this collection combines feminine silhouettes and decadent fabrics to masterfully showcase the female form. As well as the stunning gowns available in store now, the range comes complete with a selection of detachable boheme embellishments including crochet lace cuffs and caplets allowing you to truly personalise your dreamy look.
Schedule an appointment today and snag one of the first appointments worldwide to try this beautiful new range for yourself. You too could fall madly in love with All Who Wander…
12th July, 2019 | by Alera
For the bride who loves a little touch of decadence and a whole lot of style, we welcome Zavana Couture! One of the most exciting additions to the White Lily collection this year, the label draws inspiration from European trends and high end couture labels.
The Zavana Couture aesthetic is crafted from only the finest of fabrics from all over the world. Each gown features the label’s signature cutting edge design decisions unlike anything we’ve seen. The coveted brand is designed for brides looking for a fashion edge without the custom price tag.
Their White Lily Couture debut begins with the gorgeous elixir edit – their 2019 collection of hand-constructed gowns designed to make a statement and leave an impact on all those who behold them. The collection comprises strong elements of beading, intricate details and out-of-this-world embellishment.
27th December, 2018 | by Alera
Erin Clare Preview Showcase | 2nd -19th January 2019
We are thrilled to be starting 2019 off with a bang alongside one of our fave local designers – Erin Clare Couture!
Apart from being one of the loveliest people we have ever met, Erin is one of the most passionate designers there is. Each design and gown she creates holds a special place in her heart. Based out of picturesque Noosa in her home studio, Erin and her talented team handcraft each gown to perfection.
Often described as romantic with a touch of bohemian beauty, Erin’s coastal designs are undeniably unique and a match made in heaven for Queensland brides. The full range features luxuriously lightweight fabrics contrasted with divine never-before-seen lace detailing and intricate beading.
Not only is the Erin Clare Couture collection unparalleled in its designs, they also boast the added bonus of being made to measure. If you fall in love with one of her gorgeous gowns, we will measure you from head-to-toe and Erin and her fabulous team will make your gown especially to your measurements!
You can catch her extended range in store for a strictly limited time, so book your appointment here to avoid missing out. You can also meet Erin herself as she joins us in store on the 19th to offer her wealth of expertise. Plus you’ll score 15% off your dream Erin Clare gown during the event!
Here’s a sneak peak of what’s in store!
11th December, 2018 | by Alera
You asked – we listened!
While we have always prided ourselves on our diverse sample collection covering a huge range of sizes, we recently decided it was time enhance our available options in size 16+ gowns. Hence, we welcome our all new Curve range; further extending one of Queensland’s largest collections of sample gowns for our babin’ brides.
We firmly believe that every bride deserves to feel special and drop-dead-gorgeous while bridal shopping and your wedding dress selection shouldn’t be limited due to size. We now stock an exclusive range of gowns in an extensive variety of sizes, which can be ordered up to a size 30! Yass! The collection features fabulous fabrics such as crepe, lace, mikado and tulle in all silhouettes! Think everything from va-va-voom mermaids gowns, to whimsical flowing A-lines.
Embrace your curves! Book your bridal appointment online here.
Check out some of our amazing new styles below! Or browse the collection here.
Photography: Bulb Creative
Hair & Makeup: Rachael Harris
Florals & Styling: Clara Jean Events
Neon Signage: Neon Republic
8th May, 2018 | by Alera
If you’re on the hunt for Brisbane wedding dresses, We have you covered. With many hundreds of gowns in styles to suit all sizes, shapes and budgets, finding your dream dress couldn’t be easier. Your dress lives here…
We pride ourselves on our delivery of a superior service – with that comes one of the best bridal collections that Queensland has to offer. With hundreds of gowns across both our Brisbane and Rockhampton boutiques, there is no question that we have styles to suit everyone.
Our ever-expanding collection now spans across all sorts of aesthetics from modern, classic and romantic, to bohemian and luxe. Our gowns are sourced from both our favourite local designers – such as Erin Clare Bridal and Made With Love Bridal – as well as international stars such as Pronovias and Enzoani. Each gown with its own unique personality and feel to suit different wedding styles. Gowns can be mixed and matched with overskirts for an afternoon-to-evening look, veils, headpieces and jewellery for the ultimate bridal look. We stock a gorgeous range of hand-made accessories at a wide range of price points.
Our size range is also something that we are often asked about. We stock samples from sizes 8-22 and can order from size 0-28. We are always working to expand our size range to offer more to our beautiful brides. If our sample gown is not in your size we have a number of tricks up our sleeve to show you how it might look – just ask your consultant!
Our prices range from $1400-$8500. You can view our collection here.
27th February, 2018 | by Alera
From the powerhouse that is Made With Love comes the all new Emmy Mae Bridal range! Also designed by Carla Jenkins, the collection oozes romance and bohemian vibes perfect for a our Queensland lifestyle.
Combining luscious fabrics with chic and elegant silhouettes the range is ideal for brides looking for a relaxed and playful gown. The range boasts low backs and sexy splits as well and unique laces that are unique to the collection.
We are so excited to be one of the few boutiques in Australia to offer this very special range. In store now and available to try at your appointment, book now to see these beauties for yourself!
19th February, 2018 | by Alera
We are proud to present Australian label Wildflower by Malachi exclusive to White Lily Couture. The epitome of romance and all things pretty these beautiful designs are crafted and hand finished in Adelaide using the finest fabrics.
Designed to enhance a woman’s shape the Wildflower collection represent effortless beauty, ideal for today’s modern bride. Couturier and designer Sok Hoffmann is passionate about quality workmanship and finish. Her years of experience offers brides old-world dressmaking and workmanship with modern tailoring and design.
Try the gorgeous range at your appointment and be one of the first Queensland brides to wear a Wildflower gown. Bookings essential – Call 3367 8870 or book online to secure yours.